In today’s internet world, Social Media Marketing and Search Engine Optimization are the most effective and reliable ways to drive targeted traffic to a website. However to measure the effectiveness of any SEO and SMM campaign, one needs the assistance of web analytics. With web analytics in place a company can track many aspects like amount of traffic, navigation of pattern of visitors, time spent by visitors on the site and much more.
Artius Inc. excels in providing client-specific services. Our web analytics experts analyze a website to unearth visitor behavior and their experience on the website. Based on data collected, our experts recommend changes to a website, so as to make it more user-friendly and bring about an increase in conversion rate.